Overview

Industry: Interior Design

ServicesProvided: Social Media Management, Content Strategy, Content Creation, Copywriting, Community Management, Analytics, photography, videography, consulting and scripting.

ContractLength: 3 Months

Growth: 15k+ new followers, 700k+ views, 400k interaction.

The Challenge

Like many founders, Dominique’s expertise wasn’t consistently reflected online. Her content lacked a repeatable strategy, making it difficult to build momentum and convert viewers into followers.

The focus became creating content that people would return to week after week—not just polished interiors, but Dominique herself.

Our Strategy

Rather than relying on trends alone, we built a series-based content strategy that balanced education, personality, and lifestyle. Using a Content marketing funnel (Awareness → Interest → Consideration→ Conversion), every piece of content was created with a clear purpose.

Content Pillars

• Interior Design Education
  
  

• “From My Couch” Series
  
  

• Founder Lifestyle
  
  

• Behind the Scenes
  
  

• Studio Days
  
  

• Home Tours
  
  

• Design Tips & Mistakes
  
  

• Fashion & Personal Style
  
  

• Thought Leadership

Content Execution

Over three months, SEA handled every aspect of the content process, including:

• Monthly content planning
  
  

• Content direction
  
  

• Filming
  
  

• Video editing
  
  

• Caption writing
  
  

• Posting & scheduling
  
  

• Performance analysis
  
  

• Strategy adjustments based on analytics
  
  

Consistency remained the priority while continuously refining content based on audience behavior.

The Results

In Just 3 Months

📈 Grew the account to 15,000 followers

👀 Over 500,000 video views across featured content

🔥 Multiple reels surpassed 10,000 views

🚀 Top-performing videos reached:

• 210,000 views
  
  

• 170,000 views
  
  

• 150,500 views

SEA established Dominique as a trusted voice beyond her business, strengthening both her personal brand and REMIX Living’s visibility.